Archirivolto was founded by Claudio Dondoli e Marco Pocci as an industrial design and architecture studio. Claudio and Marco, during their architectural studies in Florence, set up a experimental theatrical group. Keeping all together, they chose to deal with design. Their interest in theatre influenced strongly the direction of the new study: creativity, sense of reality, respect and attention to the public. For Archirivolto, design means beauty, harmony and freedom; it can not be bound by strictly, established rules, neither be a privilege of a social or cultural class: «the designer has to create a beauty within everybody's reach and to come up to more and more people». The research of material and processes is one of the most important activities of the studio, done to obtain the best result in cost-benefit ratio terms. The design studio Archirivolto has premises in Colle Val d'Elsa, in the heart of Tuscany from where they find inspiration everyday.